PEPSI'S NEW MICHEAL JACKSON AD

Pepsi announced that it will start a new campaign with the estate of Michael Jackson. Pepsi will feature an image of Jackson for a “new global marketing push”. The campaign will also include remixes of his songs, that can be downloaded from Pepsi's homepage and a TV Ad.

“This campaign is intended to amplify our longstanding ties with pop culture”, said Pepsi's Brad Jakeman. Jackson produced several TV Ads with Pepsi in the 1980s and in the 1990s.

While filming a Commercial in 1984, Jackson's hair caught fire after Sparks that were ignited by a pyrotechnics display landed on his head. He suffered severe burns and was hospitalized right after the accident.

He ended his partnership with Pepsi in 1991. His last ad promoted the “Dangerous World Tour” ( The Tour began in 1991, and finished in 1994). In 1992 Ray CharlesRay Charles took over with a new slogan“had the right one, baby”.

The new multiyear campaign is set to start on Monday.

NICKI MINAJ INKS MULTI-MILLION DOLLAR DEAL WITH PEPSI, SIGNS TO BLUEPRINT GROUP MANAGEMENT

Nicki Minaj plans to become the new face of the beverage conglomerate.

Nicki Minaj is making a few big moves in anticipation of her upcoming sophomore album Pink Friday: Roman Reloaded.

According to Forbes.com, Minaj will become the face of Pepsi's new product "Pop," with plans for the campaign to begin soon. The Harajuku Barbie already filmed a commercial for the drink last month in South America, with footage taken on set that can be viewed below.

“You’ll see the commercial probably in the next two months,” said Derek Jackson, the Glu agency chief who brokered the deal. “That’ll be a segue into a new beverage Pepsi has, called ‘Pop,’ and she’ll be the face of the brand … it’s going to be explosive.”

Additionally, Billboard.biz reports that the Young Money rapstress has exited her deal with Creative Arts Agency and signed with Blueprint Group for representation. The deal encompasses booking, branding and other representation, and materialized in early March.

50 CENT'S DISTRIBUTION DEAL FOR STREET KING ENERGY SHOT ISN'T WITH PEPSI

UPDATE: Fif didn't actually team up with Pepsi, but rather one of its independent bottlers.

50 Cent has announced a deal with Pepsi to distribute his Street King energy shot.

Breaking the news on Twitter, Fif plans to bring his energy shot to new markets. The business deal comes shortly after he launched the shot in September 2011, with the intention to supply a child in need with a meal for every shot purchased.

“I did a deal with Pepsi to distribute streetking its gonna be every were buy a bottle feed some one in need,” he tweeted.

50 Cent has dealt with soft drink companies before, having sold his Glaceau Vitamin Water stake to Coca-Cola in 2007. He made off with $400 million from the deal.